Larry Black & Brother John are happy to provide luggage service for BRAG!

In 1995, Larry's sister, Diane, asked him to do her a big favor. She wanted to ride in the Bicycle Ride Across Georgia, AND she wanted him to travel along with the luggage for her and her friend, Mary. She explained that BRAG was started as a camper's ride, but they wanted to stay in motels... with showers and air conditioning.

At first it sounded like a crazy idea, but then the possibility of helping others who also wanted to sleep in motels rather than tents seemed likely. Larry contacted Jerry Colley of BRAG and explained his idea. Jerry, at first skeptical, decided to give Larry a try.

In 1995 BRAG did not have a web site. Larry was IT Director for a small company, so he put his computer skills to the test and designed a web page for a BRAG Motel List. Reservations were made by phone and fax. That year, Larry began a service that he called "Golfing Across Georgia." At every stop on the BRAG route, bags were delivered by 1:00 pm and golf was played.

After years of bag deliveries with nieces, nephews and friends, Larry turned the physical part of the service over to his brother-in-law, John Cuviello. The service was renamed "Brother John Luggage Service." The Cuviello family has continued to assist BRAG riders who stay in motels or camp but like the ease of finding luggage by the Brother John sign, rather than mixed with thousands of other bags at each stop. Larry still maintains the website and organizes the reservations.

In 2011, Brother John Luggage Service established its own web presence... no longer using Larry's personal web page to inform riders how to reserve their spot on the luggage truck.

Last Updated: March 2012